4 Reasons NOT To Be An Influencer

Being an influencer has become and extremely popular thing for millenials and younger. Everybody I know is practically trying to become one and grow their social media. It has become a big traffic for my business, in fact. I know that as an influencer myself this title must confuse you, but I am a strong believer that being an influencer isn’t for everybody and so just in case you’re thinking of becoming one, here are some reasons to keep in perspective as to why… maybe you shouldn’t..




Reasons NOT To Be An Influencer

  1. You think it’s easy money. Let me just correct you now. It’s not. It may seem easy because you post pictures online and get money for it but it is a lot more than that. You are basically a marketing tool for brands and companies. Which means you have to know how to naturally sell a product without sounding salesy, take aesthetic photos that will bring attention and CONVERT to attention for the brand you’re working with, and build your own personal brand enough to get companies attention in the first place. It is RESPONSIBILITY my guy/girl. And it can be exhausting. 
  2. You just want free things. Being an influencer is not just getting free stuff and posting about it. You need to make sure these products fit you, your personality, the message you wanna send out. There is a strategy to it all. Not to mention, if you are only in it for that reason, you will get burnt out QUICK and not ever want t continue with it. Plus, it’s not free because you have to put in work once you receive whatever it is.
  3. You don’t LOVE social media. Or at least like it. Social media can be draining. Even for me. Spending all of that time online can be a lot. I believe that who you follow makes the biggest impact on how social media makes you feel. If anybody’s account makes you mad or feel negative… UNFOLLOW. Anyway, that’s neither here or there. Regardless, if you don’t like social media  a lot, you are going to eventually HATE being an influencer. It will start to feel like another job that you complain about and who wants that?                                         
  4. You’re not willing to invest in yourself. Being an influencer is basically a business. You are your business. You have to appeal to the right brands. For some, that means taking courses. For some, that means hiring a social media manager (like myself) to keep you active, accountable, and growing on social media. You won’t be an influencer getting brand deals over night. It takes time. It takes effort. And you have to be willing to put in that time and effort to get where you’re trying to go.


So, tell me. Are you still convinced that being an influencer is for you? THEN COME ON DOWN. I am not at all trying to crush anyone’s dreams, but people who go into this thing blind end up wasting their time because they realized that being an influencer is not exactly what it seems. It is a job and it does take work. You sometimes have to be your own photographer or have someone (like ya significant other) take your pictures. You sometimes have to get certain posts out by a deadline despite the fact that life can be busy and hectic. It isn’t a walk in the park, but for those of us who is made for this… it can be the best decision you have ever made in your life.

Can you think of some things that people don’t consider when it comes to being an influencer? Comment down below!!


  1. Brianne Tursi Manz on 07/30/2019 at 12:41 pm

    The role as an influencer is a “be careful what you ask for” gig, if you’re not prepared. The reasons you listed are perfect. It is not easy at all.

    • joy on 07/30/2019 at 8:25 pm

      oh i like what brianne said “be careful what you ask for”. well said. i do some influenster blogging and some i hate some i love. i have gotten to be more selective lately.

      Joy at The Joyous Living

      • cherishingflo101 on 07/31/2019 at 8:56 am

        I am very selective myself so i understand!

    • cherishingflo101 on 07/31/2019 at 8:56 am

      Being an influencer has actually caused me a scary experience lately so you’re right about the be careful what you ask for notion!

  2. Emman Damian on 07/30/2019 at 3:34 pm

    I think it’s not about discouraging them not to be an influencer. It’s really more on giving them advice or a word of caution. I do agree on some items though in your list.

    • cherishingflo101 on 07/31/2019 at 8:57 am

      I am not necessarily trying to discourage as much as I am trying to show the realness of it. Being an influencer looks so good to some and they don’t realize the negatives!

  3. Jocelyn @ Hip Mama's Place on 07/30/2019 at 4:43 pm

    Great post about what an influencer is not. Some people think it’s an easy job. It’s a lot of work and requires a full commitment to be successful in it.

    • cherishingflo101 on 07/31/2019 at 8:58 am

      Yes it really does! Thanks so much for reading!

  4. Kristine Nicole Alessandra on 07/30/2019 at 7:18 pm

    This post pretty much sums up all the misconceptions about being an influencer. It is definitely hard work and you have to put in a lot of effort to make a name for yourself in a highly competitive work environment!

    • cherishingflo101 on 07/31/2019 at 8:58 am

      Yes exactly! Too many people think it’s all fun and games and easy!

  5. Lohas Canada on 07/30/2019 at 9:58 pm

    This is a great topic! Everyone sees what is in front of them but don’t know the back story and the journey that they have taken to get there. It requires life lessons and it doesn’t magically fall from the sky.

    • cherishingflo101 on 07/31/2019 at 1:36 pm

      It does require so many lessons and so many people don’t see that!

  6. Cinny on 07/30/2019 at 10:16 pm

    It truly takes a lot of work and effort. I don’t think how many people realize it takes hours of time to create quality posts and pics to pair with even before the promotion.

    • cherishingflo101 on 07/31/2019 at 1:37 pm

      Exactly! It takes up so much time it is crazy!

  7. Heather on 07/30/2019 at 11:11 pm

    I’d add to that… you don’t want to dedicate time. It’s so much work and really is a full time job to a lot of us.

    • cherishingflo101 on 07/31/2019 at 1:38 pm

      That’s a great addition because that is so true!

  8. Subhashish Roy on 07/31/2019 at 3:58 am

    Nothing comes easy and certainly not being an influencer. But then there are prospects if one works very hard and if that is the business model they want to pursue.

    • cherishingflo101 on 07/31/2019 at 3:10 pm

      Yes I agree. I LOVE being an influencer. And a great job as long as you recognize that it is a job and you have to actually work.

  9. Amy-Lynn Denham on 07/31/2019 at 9:21 am

    OMG right?! I am not a social media person. The more I tried to use it for my business the more I realized that it is just NOT the marketing strategy for me. I’m too old school I guess. I doubt I’ll become an influencer lol.

    • cherishingflo101 on 07/31/2019 at 3:11 pm

      Lots of people are that way! Have you considered outsourcing your marketing?

  10. Emily Fata on 07/31/2019 at 10:10 am

    I agree, people try to be influencers because they think it’s an easy way to get free stuff. But as you said, it’s a lot more than that, and takes a true dedication and investment in yourself and your brand.

    • cherishingflo101 on 07/31/2019 at 3:12 pm

      Exactly and you can get all the free stuff you want but that can backfire if you don’t do a good job!

  11. Amanda m on 07/31/2019 at 2:10 pm

    I totally agree. People have such misconceptions on the reality of being an influencer. It’s def not easy people seem to look down on it. I hate using the word to describe myself. It’s like a “bad word”

    • cherishingflo101 on 07/31/2019 at 3:15 pm

      I am a proud influencer lol. People do look down on it but i am more amused by the misconceptions than anything else!

  12. Ashley Rice on 08/01/2019 at 1:10 am

    Such great points! Everyone always thinks it is so easy!

    • cherishingflo101 on 08/01/2019 at 2:36 pm

      Yup and until they do learn from themselves they’ll probably continue to think that.

  13. Anna on 08/01/2019 at 6:53 am

    This is so true that being an influencer isn’t for everybody, people think it´s easy money so many end up disappointed and wasting their time for the job that´s not for them!

    • cherishingflo101 on 08/01/2019 at 2:36 pm

      Yup the truth is there is no real such thing as easy money. It takes a lot of work and marketing research

  14. Lyanna Soria on 08/01/2019 at 10:16 am

    True! Being an influencer isn’t that easy. I think people mostly think that it’s easy money or for the freebies but they are so wrong about that.

    • cherishingflo101 on 08/01/2019 at 2:37 pm

      People don’t learn until they are in it.

  15. Geraline Batarra on 08/03/2019 at 9:53 am

    Such a great content, you’ve written it so well.. And you have so many good points, thanks for sharing.

    • cherishingflo101 on 08/06/2019 at 7:31 am

      Thank you for reading!

  16. dreaming.loud on 08/03/2019 at 10:01 am

    I love this, such a great content. Very well written.. So many good points, thanks for sharing..!

    • cherishingflo101 on 08/06/2019 at 7:32 am

      Thank you for reading!

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